BetterFund is an unique service with a set of unique tools, conceived from the user’s standpoint.
I simply didn’t know
At large, investors have several problems. To begin with, they are usually unaware of their investment choices. For instance, many simply don’t know that they can do much better than the deposit saving rate.
Too much information
Investors do not have the necessary knowledge and experience equipped to identify investments. They are at all times faced with a sea of financial information, almost all of it unhelpful and confusing. BetterFund helps them to focus on the right ‘things’, takes them through a streamlined process to go from ‘information to execution’, and solve their problems.
Take control of my own investing life, avoid high costs
Investors are faced with the exuberant cost of the financial advisory industry. While we believe professional financial advice is a great choice for many investors, the average investor is capable of taking care of his or her own investing life. BetterFund is the DIY option for those who want to take control of their own investing lives, and financial lives at large, BetterFund strives to provide the process, system and knowledge for those investors who aim for that end.
In essence, BetterFund aims to improve the financial wellbeing of every single investor. Through innovation and service, we aim to put every investor on the path to living a wealthy financial life, a successful investing life, and a good life in the larger sense.